The University Store on Fifth is an independent college book store, owned and operated by the University of Pittsburgh for more than 100 years. The store’s mission is to provide faculty, staff, students, and the community with the items they need to succeed and represent their pride in the University.

The store carries Pitt-branded apparel and gifts, school supplies, and technology accessories. The University Store on Fifth is an Authorized Apple Campus Store and repair center and carries a variety of technology products and accessories. It is also the largest independent general book seller in the city. The store supports author and speaker events in store and on campus.