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CALSCALE:GREGORIAN
X-WR-CALNAME:From Idea to Impact: Leveraging Market Research for Startup Gr
 owth
X-WR-TIMEZONE:Eastern Time (US & Canada)
BEGIN:VEVENT
DTSTAMP:20260814T004747Z
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DTSTART:20251119T170000Z
DTEND:20251119T180000Z
DESCRIPTION:Commercializing an invention or innovation requires a deep unde
 rstanding of the market landscape. Market research provides the insights y
 ou need to assess the competitive environment\, understand customer needs\
 , and identify growth opportunities.\n\nPitt Libraries invites students\, 
 faculty\, staff\, and innovators to a free virtual event on Zoom exploring
  the power of specialized business research. You'll learn how to:\n\nIdent
 ify your target markets and ideal customers.Analyze the competitive landsc
 ape and understand industry trends.Uncover potential licensing partners an
 d key stakeholders.Determine the most effective customer channels for your
  product or service.Develop a strategic market research approach using Pit
 t Library resources. \n\nDiscover the wealth of company\, industry\, and c
 onsumer research tools available to you. Equip yourself with the knowledge
  to make informed decisions and maximize your innovation's impact.\n\nRegi
 stration is required for this free virtual event. Secure your spot today!
LOCATION:
SUMMARY:From Idea to Impact: Leveraging Market Research for Startup Growth
URL;VALUE=URI:https://calendar.pitt.edu/event/from-idea-to-impact-leveragin
 g-market-research-for-startup-growth
CATEGORIES:Meetings & Conferences
CATEGORIES:Trainings & Workshops
END:VEVENT
END:VCALENDAR